Company Engagement at BNP Paribas Personal Finance

Promote access to more responsible and sustainable consumption, to support our customers and partners.

Our world is facing unprecedented challenges – climate change, the depletion of natural resources, and rising inequalities – while people are experiencing profound change to how they live and work.

At BNP Paribas Personal Finance, our conviction is that consumption is at the core of these global challenges, and that it can also provide a key answer to them. Through more responsible consumption, people have the power to preserve natural resources, reduce their carbon footprint and make a difference on a greater scale. We believe that people can vote with their wallet.

Our achievements actions are presented in our Company Engagement Report 2019. Our manifesto testifies of the long-term transformation of our company and business.

« As a consumer finance company, we have a role to play to help our customers jointing with our partners access to more responsible and sustainable consumption. Through this ambition, we want to contribute proactively to the UN Sustainable Development Goals and the Paris Agreement principles. We must engage a deep transformation of our company to develop our positive impact on the society and the environment. Positive impact will thus be at the heart of our strategy, with sound and reliable KPIs to measure our future progresses. »

Jean-Marie Bellafiore

Board Member and Deputy CEO of BNP Paribas Personal Finance

« Involving all our stakeholders is key to make our company transformation successful. That’s how we started our transformation journey: by shaping our company purpose with employees, partners and our customer community worldwide, Positive impact starts with every one of us! »

Véronique Berthout

Head of Company Engagement for Positive Impact Business

Placing Positive Impact at the heart of our strategy on 3 pillars

Achievements in Business

Transform our business, operating models and offers

  • Expand access to our financial services to a broader range of customers
  • Help our customers reduce their environmental footprint
  • Build a sustainable and inclusive relationship with our stakeholders
Achievements in Company

Be exemplary as a company and employer

  • Create a sustainable, fair, and inclusive workplace
  • Have a neutral impact on the environment
Achievements in Society

Make a positive impact beyond our business, in our fields od expertise

  • Increase financial literacy and awareness about sustainable consumption
  • Increase digital inclusion and literacy

Some examples of our positive actions in 2019


financed to support energy transition and energy efficiency


air travel in 2019
compared to 2018


of managers in the company
are women


young people supported by our financial literacy programs