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La Maison Saint-Gobain and Cetelem join forces to finance the renovation of the home

Cetelem, a BNP Paribas Personal Finance brand and financing specialist in France, is joining forces with La Maison Saint-Gobain, a subsidiary of the Saint-Gobain Group, around a financing offer for home renovation.

A work-inspired site and a platform for connecting individuals and trusted artisans

Launched in 2020, La Maison Saint-Gobain supports individuals in their home renovation. A platform for inspiration, advice and networking with the best construction professionals, La Maison Saint-Gobain makes it possible to prepare and carry out each renovation project under the best conditions: estimate the price of the works and the amount of aid for energy renovation, put in touch with rigorously selected craftsmen, advisors dedicated to the monitoring of each project, signature of quotes and secure payments online, solid guarantees… Everything comes together for a serene experience of home renovation work. All that was missing was a financing solution to help individuals make their projects a reality.

It is precisely for this reason that the collaboration with Cetelem began.

Quand on a commencé à échanger, ce qui a été particulièrement appréciable c’est qu’en face de nous on a eu une équipe hyper réactive, flexible, qui a tout de suite compris nos attentes et qui proposait une solution extrêmement simple et rapide à mettre en œuvre.

Cathy Xicluna
Directrice Marketing, Produits et Acquisition, La Maison Saint-Gobain

Simplicity, rapidity and efficiency

The centerpiece of this new collaboration is therefore the integration of a Cetelem credit simulator to finance renovation projects of up to €75,000. Thanks to this tool, individuals (in France only) can estimate the amount they need for their projects and receive customized financing offers in minutes.

Le challenge de La Maison Saint-Gobain était de leur proposer une solution de financement très facilement intégrable, dans des délais très courts et ayant peu d’adhérence avec leur infrastructure technique.

Carole Cazals de Fabel
Stratégie Marketing et Développement, BNP Paribas Personal Finance

This joint initiative allows La Maison Saint-Gobain to offer individuals a complete customer journey ranging from the selection of artisans to securing payments and the ability to choose the financing that suits them.

Côté Cetelem, cette collaboration est clairement alignée avec notre positionnement comme acteur majeur du financement de la rénovation de l’habitat. On the Cetelem side, this collaboration is clearly aligned with our positioning as a major player in the financing of home renovation. As part of the energy renovation work, we also offer subsidized rates to customers, further proof of our purpose.

Discover in video the ins and outs of this project through the voice of those who participated in bringing it to life:

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