Company Engagement en BNP Paribas Personal Finance

Promover el acceso a un consumo más responsable y sostenible.

Nuestro mundo se enfrenta a desafíos sin precedentes. El cambio climático, el agotamiento de los recursos naturales, el aumento de la desigualdad, mientras que los hábitos de vida y de trabajo están cambiando profundamente.

En BNP Paribas Personal Finance, tenemos una convicción: el consumo es una de las principales causas de estos desafíos globales y, al mismo tiempo, es una respuesta clave para ellos. A través de un consumo más responsable, las personas tienen el poder de preservar los recursos naturales, reducir su huella de carbono y marcar la diferencia a mayor escala. Creemos que la gente puede hacer una elección al consumir.

Nuestros logros están presentes en el Reporte de Company Engagement 2021. Nuestro propósito es el punto de partida de la transformación a largo plazo de nuestra empresa y negocio.

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« Como empresa de financiación al consumo, tenemos un papel que desempeñar para ayudar a nuestros clientes, junto con nuestros socios, a acceder a un consumo más responsable y sostenible. A través de esta ambición, queremos contribuir de manera proactiva a los Objetivos de Desarrollo Sostenible de la ONU y los principios del Acuerdo de París. Debemos emprender una transformación profunda de nuestra empresa para desarrollar nuestro impacto positivo en la sociedad y el medio ambiente. Por lo tanto, el impacto positivo estará en el centro de nuestra estrategia, con KPI sólidos y confiables para medir nuestros progresos futuros. »

Jean-Marie Bellafiore

Board Member y Deputy CEO de BNP Paribas Personal Finance

« Involucrar a todos nuestros grupos de interés es clave para que la transformación de nuestra empresa sea exitosa. Así es como comenzamos nuestra transformación: dando forma al propósito de nuestra empresa con empleados, socios y nuestra comunidad de clientes en todo el mundo, ¡el impacto positivo comienza con cada uno de nosotros! »

Véronique Berthout

Head of Company Engagement for Positive Impact Business

Situando el Impacto Positivo en el centro de nuestra estrategia en 3 pilares

Achievements in Business

TRANSFORMAR NUESTROS MODELOS Y OFERTAS COMERCIALES Y OPERATIVOS

  • Desarrollar una relación sostenible e inclusiva con nuestros clientes y socios, sirviendo a una gama más amplia de personas
  • Establecer objetivos comunes y sostenibles con nuestros socios
  • Asegurar que el 100% de nuestros activos financiados tengan un impacto positivo
  • Adaptar nuestras ofertas y soluciones
Achievements in Company

SER EJEMPLAR COMO EMPRESA Y EMPLEADOR

  • Crear un lugar de trabajo sostenible, justo e inclusivo
  • Convertirse plenamente en una empresa neutra en carbono
Achievements in Society

CONSEGUIR UN MODELO POSITIVO MÁS ALLÁ DE NUESTRO NEGOCIO, EN NUESTRO CAMPO DE ESPECIALIZACIÓN

  • Contribuir a la educación financiera y la conciencia sobre el consumo sostenible
  • Incrementar la inclusión digital y la alfabetización
  • Ser un socio de confianza para los gobiernos y asociaciones locales y centrales

Algunos ejemplos de nuestras acciones positivas en 2021

€1.8bn

FINANCIADOS PARA ENERGÍAS RENOVABLES

674KG

EMISIONES DE GASES DE EFECTO INVERNADERO/EMPLEADO/AÑO
(-23% VS 2020 Y -46% VS 2019)

51%

DE MUJERES EN LOS COMITÉS EJECUTIVOS LOCALES

Más de60.000

JÓVENES HAN SIDO APOYADOS POR NUESTROS PROGRAMAS DE ALFABETIZACIÓN FINANCIERA

Nuestros podcasts sobre sostenibilidad

“On The Way” es el podcast que explora los caminos del consumo responsable. Emprendedores, gente del mundo de la empresa e investigadores, “On The Way” da voz a quienes, día tras día, están ayudando a desarrollar un consumo más sostenible. ¡Bienvenido y disfruta escuchando!

25:48

Amélie Dumont - Phenix : Reducing food waste and hunger

Globally, more than a third of food production ends up in the trash. A bitter and unbearable observation when we know that nearly 13% of the world population does not have enough to eat ... Food waste...

Globally, more than a third of food production ends up in the trash. A bitter and unbearable observation when we know that nearly 13% of the world population does not have enough to eat ... Food waste is therefore one of the major plagues of the 21st century and represents one of the major challenges to be taken up to feed the whole planet. 

Phenix's mission is to meet this challenge, convinced that each waste can find a second life.The start-up saves 120,000 meals and avoids 60 tonnes of waste per day. And because waste has no borders: Phenix exists in 5 countries (France, Portugal, Spain, Belgium, Italy) with 27 local agencies.

Amélie Dumont, BtoB Director of the startup, tells us about her journey. From auction rooms to strategy consulting for companies, she explains her quest for meaning, her thirst for sustainability and the elements that have led her to work to promote more responsible consumption.

Very good listening!


For more info on the Phenix startup, it's here! And to listen to the other episodes of our podcast click here!

30:19

Camille Richard - Back Market : Refurbishing to preserve the planet

"There should be no factual reasons that would push the consumer to buy new products rather than refurbished products", here is the motto that has driven the Startup Back Market since its creation. Fo...

"There should be no factual reasons that would push the consumer to buy new products rather than refurbished products", here is the motto that has driven the Startup Back Market since its creation. For this 9th episode, it is with great pleasure that we received Camille Richard, CSR Manager of the French unicorn, at the microphone of On The Way.


On the strength of this leitmotif and with the aim of extending the lifespan of appliances already in circulation, in order to combat overproduction and its harmful effects, the Back Market teams have redesigned the experience of buying refurbished products so that the consumer prefers it to new. This experience must be as good or better than those offered by market leaders in electronics. As an intermediary, one of the challenges for Back Market has been to obtain and present to the consumer evidence provided by reconditioners by setting up specific processes that guarantee this high level of quality, from reconditioning to delivery, which is essential to gain the trust of buyers.


Camille reveals to us behind the scenes of Back Market and underlines that it was crucial to offer the same advantages, the same guarantees, the same range of choices and the same pleasure in purchasing, in order to guarantee the success of this business model based on the circular economy.


Thanks to a bold communication, Back Market has managed to change the perception of refurbished products and thus behaviors. The company has adopted a fairly strong brand image, quite quirky, quite humorous, the idea being to make the refurbished sexy: "the buyer must be proud of having chosen refurbished" Camille rightly tells us. 

Back Market also informs the consumer of the environmental impact of buying a refurbished item, right from the selection stage. It's a way of making consumers aware of these issues.

Even if the price is the primary reason that drives the purchase of refurbished products, consumers are now nearly 25% coming to the site for ecological reasons, whereas they were only 3% at the launch. Thus, to deepen the subject and measure the real impact of a refurbished purchase, for example a telephone, Back Market conducted a particularly instructive impact study with ADEME


Smartphone manufacturers, for their part, are hammering out a marketing discourse to the consumer in order to push him to buy a latest generation product that he does not necessarily need. With the circular economy and reconditioning, we are in a virtuous logic, which makes it possible to buy a suitable product without feeling guilty and to fight against planned obsolescence.


Finally, we can rejoice that these new parallel circuits, around the circular economy, bring up to date forgotten professions, such as repairers. This is what the Murfy startup with which Back Market works has understood. "Repair is a profession with a future and there are many professional opportunities with refurbished and repair to give a second life," says Camille.

So much good news, which testifies that we are on the right path!


Good listening !


-----------------------


The Back Market  startup was founded in 2014 and is now present in more than 15 countries. The online marketplace offers products from more than 1,200 refurbishers. She has been part of the French unicorns since May 2021

-----------------------


The sites mentioned by Camille:


To fight against planned obsolescence: HOP - Halte à l'Obsolescence Programmée (halteobsolescence.org)

To recycle your phone: I give my phone (jedonnemontelephone.fr)

To repair my appliance: Murfy.fr 

ADEME 

23:25

Thibault Satto - The Good Goods : Promote sustainable fashion

The fashion sector is one of the industries with one of the most significant impacts on climate change and it reinforces socio-economic inequalities around the world. According to the Ecological Trans...

The fashion sector is one of the industries with one of the most significant impacts on climate change and it reinforces socio-economic inequalities around the world. According to the Ecological Transition Agency - ADEME, textile production uses 4% of the drinking water available in the world and represents 1.2 billion tonnes of greenhouse gases, i.e. up to 10% of global emissions. Unfortunately, these figures are constantly rising, boosted by fast fashion, which currently means that 130 billion pieces of clothing are consumed per year.


Production is not the only responsible for textile-related pollution. Indeed, transport and maintenance account for very important parts. Thus, as Oxfampoints out, it is considered that jeans can travel up to 65,000 km from the cotton field to the sales store, i.e. 1.5 times around the planet. Finally, each year, with the maintenance of our clothes generates 500,000 tonnes of plastic microparticles (too small to be filtered in wastewater treatment plants) that are non-biodegradable and that are found in the oceans as well as in our bodies.


On the strength of these alarming observations, Victoire and Thibault Satto decided to act to shed light on a more responsible and sustainable fashion by creating the media "The Good Goods". With The Good Goods, the idea is to be able to highlight ethical, environmentally friendly and transparent brands and creators. They offer a directory that lists the players involved in the sector and who respect the charter they have drawn up.

The objective is to help the entire industry to transform on all fronts, to production to distribution to contribute to a better future and to help consumers find their way around to make informed choices.


For this 10th episode of our podcast, Thibault shares with us his journey, his convictions and the challenges his team faces in working daily with brands to build committed fashion. He also gives us his little tips for more sustainable consumption. “For everything marks the ecological transition and for everyone else it is a work in progress. It takes time and the idea is to support them”.


Very good listening! 

25:56

Michael Rogue - Boulanger : Repairability, the essential issue for retailers

Need a raclette machine? Good news, you can rent it from Boulanger instead of buying it!  This is just one example, among many others, that Boulanger offers to support its customers in their choices o...

Need a raclette machine? Good news, you can rent it from Boulanger instead of buying it! 

This is just one example, among many others, that Boulanger offers to support its customers in their choices of eco-responsible consumption.

Michael Rogue, Director of Ecological Transition at Boulanger, shares with us his vision of responsible consumption, consumer expectations and possible actions as a distributor to educate and propose alternative eco-responsible choices in stores, as on the website.

Among them: the transformation of one of their main stores as part of their «Planet Action» movement with a completely new design of the customer journey to support them, not only in the best choice of the product, but also over the product’s lifetime.

At Boulanger, a point of honour is put on the development of customer support for the maintenance of their products. In this episode, Michael explains to us how taking care of his products makes it possible to considerably lengthen the lifespan of these products, and thus, to limit too recurrent purchases as well as overproduction. Through their Infinity Boulanger program, customers benefit from the lifetime repair of their products purchased from Boulanger or elsewhere.

Boulanger does not stop there since the company proposes to collect used devices from customers in order to recycle them. This option is increasingly present and systematically offered to customers. Accompanied by Recommerce, all multimedia products are reconditioned in the best possible conditions to offer second-hand products... as new!

Through all these actions and projects pushed to the forefront, Boulanger intends to impact consumers' decisions and keep its commitments. Notably, those of the Paris Agreements: -50% carbon footprint by 2030 and contribute to carbon neutrality by 2050.

Discover how Boulanger and Michael’s Planet team allow everyone to become aware that another consumption is possible, without depriving themselves, by being adapted to the needs of all!

When do you take action?

On the same theme, you will like to listen to the episode of the podcast On The Way with Camille Richard, CSR manager of the French unicorn BackMarket.


19:21

Pauline Grumel - Unisoap : Recycling hotel soaps with social impact

What happens to soap bars in hotel rooms once customers have left? This is the question that Pauline Grumel asked herself and, obviously, she was the first in France to take a serious interest in it. ...

What happens to soap bars in hotel rooms once customers have left? This is the question that Pauline Grumel asked herself and, obviously, she was the first in France to take a serious interest in it.


Indeed, hotels throw away their soaps after the passage of their customers, even after a single use. Hygiene issue. Yet these soaps remain reusable...


On the strength of this observation, Unisoap was born in 2017: a non-profit association whose objective is to collect used soaps, shampoos, shower gels and conditioners.

solids from hotels, in order to recycle them via ESATs and distribute them once recycled to people in need.


In 2018, the first partnership with a hotel in the Lyon region marks the start of the development of Unisoap. This is only the beginning because the partnerships are linked and soon the hotels will come to Unisoap on their own to join the movement. Indeed, aware that the CSR commitment is now a decisive criterion of choice for customers, more and more hotels are concerned about it.


If the initial idea was to export recycled soaps to developing countries, Unisoap will ultimately meet a much closer need: France. Indeed, associations such as the Restos du Cœur, the Secours Populaire, the Salvation Army, etc. warn about the need to collect hygiene products. 3 million French people do not have the possibility to buy these basic hygiene products. When we know that hygiene affects not only health but also the integrity and dignity of people, it is more than essential to be able to grant it to as many people as possible. It is the fight of Pauline and her association who are committed to donating all these products to people in precarious situations. Since its creation, Unisoap has collected 7 tons of soap and distributed 15,000 bars of soap to people in need. And everyone is on board since the Unisoap approach is a real differentiator for hotels, which makes it possible to attract customers who want to reduce their impact.


Thanks to the map offered on the association's website, it is very easy to find your future partner hotel and, thus, contribute to the preservation of resources and the success of Unisoap. With more than 51 million soaps thrown away each year by hotels in France, the development potential is strong and we are only at the beginning of the adventure!


To go even further, Unisoap is currently partnering with Solikend (hotel booking platform where payments are 100% donated to the association of your choice) to make you benefit from an exceptional 50% reduction. on your next reservation for a stay in a partner establishment  with the code: UNISOAP2022… Let's go for eco-responsible holidays!!!


In this episode of On The Way, Pauline Grumel tells us about her journey, her awareness and how her association works today around a triple approach: environmental, social, solidarity... Enjoy!


And to support Unisoap, go make a donation to the association here! 

28:53

Yann Carré - Decathlon : The emergence of Sport As A Use

How to enable more responsible and more sustainable consumption when you are a giant in the distribution of sports products? This is one of the questions answered by Yann Carré, Leader of Rental Exp...

How to enable more responsible and more sustainable consumption when you are a giant in the distribution of sports products?



This is one of the questions answered by Yann Carré, Leader of Rental Experiences at Decathlon, based on the company's mission, which is to "make the benefits of sport accessible to as many people as possible".



While the notions of SAAS (Software As A Service) are now well known and understood, transposing them to capital goods, particularly sports equipment, is a major challenge. We then speak of Sport As A Use, where use is favored over possession and allows the sports consumer to try out different practices, without investing heavily. This also allows adaptation to the evolution of the level of practice. The brand's best-selling children's bike is indeed a very good example. Why buy it when almost every year you have to take a bigger one?


With rental offers, the consumer uses the product for the duration of his choice and returns the product when he no longer needs it. This product is then checked, repaired and re-rented to another customer or sold second-hand at Decathlon.


The benefit is obvious: This greatly increases the cost/use ratio. A product is used more often and the drain on natural resources is greatly reduced since the same product is used more and longer thanks to the repair.



Through this episode of On the Way, Yann shares with us the path followed by his team to create these new offers, the factors that have favored their development and the next steps in Decathlon's ambitious roadmap on these crucial subjects!


Very good listening!

29:55

Jean-Claude Leseigneur - Mobilize - Renault Group : The new mobility

Moving is the nature of man. Historically, he has used various means of transport to ensure his mobility. The 20th century with the combustion engine and the use of fossil fuels, marked the peak of th...

Moving is the nature of man. Historically, he has used various means of transport to ensure his mobility. The 20th century with the combustion engine and the use of fossil fuels, marked the peak of the individual car. The latter has played a key role in advances in the service of living comfort.


In the 21st century, the automotive industry now faces three major challenges. First, there is the gap between use and cost since cars sit idle 90% of the time. Next comes the residual value because the value of the cars drops by 50% after 3 years of use. Finally, we must take into account the environmental impact, an important aspect and not the least important when we know that the automotive industry generates 15% of CO2 emissions in Europe.


So offering solutions to solve these problems and invent a better future for mobility are the main drivers behind the creation of the Mobilize brand.


We had the pleasure of welcoming Jean-Claude Leseigneur, Smart City Director at Mobilize, who enlightens us on new forms of mobility. Mobility based on a more responsible and sustainable approach.

In this innovative vision, the electric vehicle is central and combines with other means of transport. A new paradigm is needed. We move from the model of ownership to that of use. Car-sharing within the city, a district or a condominium is a good illustration of the options offered by Mobilize Beyond Automotive to reduce the number of cars in circulation, while optimizing their use.


In this 11th episode, you will discover with Jean-Claude the new challenges of the city of tomorrow in terms of mobility and the good reflexes to adopt to move sustainably.


Very good listening! 

31:49

Stacy Algrain - Penser L'après : The new generation mobilized for a fairer and more respectful world

The covid-19 pandemic, punctuated by its successive confinements, has strongly contributed to a return to nature and to raising awareness of the climate issues we must face. This uncertain period has ...

The covid-19 pandemic, punctuated by its successive confinements, has strongly contributed to a return to nature and to raising awareness of the climate issues we must face. This uncertain period has also seen the emergence of very good initiatives, initiated by committed citizens who want to act and be agents of change. This is the case of Stacy Algrain, a student at Sciences Po and activist, whom we were fortunate to have at our microphone, and who in 2020 founded the Think and Do Tank Penser L’après. It was a series of webinars that brought together profiles as varied as Jean Jouzel, eminent paleoclimatologist, Jean-Marc Jancovici, founding partner of Carbone 4 and president of The Shift Project, or Laurence Tubiana, economist and President of the European Climate Foundation. Today, there are now 40 volunteers committed to educating, inspiring and pushing 18-35 year olds to act for an ecological, social and united transition.


While Stacy reflects on her journey and the reasons for her involvement, it is also the voice of a generation that is expressed through her testimony. A generation called "Millennials" who, far from being fatalistic, are bursting with energy to shake things up. Convinced that action must be taken with politicians, Stacy shares with us the challenges of her daily life, her convictions, her dreams and her ambitions to create a better world. Also convinced that it is by informing and educating as many people as possible that things can improve, it is ultimately the process of small steps that can also bear fruit. Indeed, combined with major political actions, if every day a few more citizens move in the right direction for the planet, we will succeed in building a better, more inclusive, more just world and above all more respectful of the environment.

 

Extend the experience and be inspired by watching the Penser L’après webinars led by Stacy,

Very good listening! 

32:31

Clémence Bechu - Agence Bechu & Associés : housing inspired by nature for a sustainable city

In France, heating represents on average 60% of the energy consumption of a home. More generally, beyond heating, energy consumption in the home has a major impact on the environment and it is essenti...

In France, heating represents on average 60% of the energy consumption of a home. More generally, beyond heating, energy consumption in the home has a major impact on the environment and it is essential to act to reduce it, or even cancel it. How to face these challenges?


Biomimicry, bio-inspiration, by observing nature, architects and scientists have implemented solutions that allow our homes to become more sustainable in our natural ecosystems. This is what Clémence Bechu, Director of Development and Innovation at the architecture agency Bechu & associés, specializes in the creation and rehabilitation of buildings and which works for urban planning that is more respectful of the 'environment. We look back on its journey and on the elements which pushed it, on its scale, to act to preserve the planet. From Russia to Morocco, she illustrates her words with concrete examples of real estate projects with bio-inspired and energy-efficient structures.

City versus countryside, it is clear that our lifestyles are changing. According to the World Bank, in 2020 more than 56% of the world population lives in cities and a UN study predicts that this proportion will reach 68% in 2050. Faced with these challenges, the city adapts. Clémence explains to us how the emergence of a hybrid life boosted by teleworking, draws a revolutionized urbanism in which, housing, offices, shops, urban farms, leisure areas are very close and complementary. Recovery of rainwater for watering shared vegetable gardens, optimization of heat flows, use of natural materials, eco-friendly practices ... in this episode, Clémence also shares with us the actions and reflexes to adopt to optimize the consumption of her home and live happily at home.

 

To learn more about the subject, follow the news from Agence Bechu & Associés here.

 

Very good listening! 

24:32

Catherine Muller - Doctor of Psychology - Understand the brain mechanisms related to change

Being aware of the urgent need to act to preserve the planet's resources, identify concrete solutions to follow and know the actions to adopt for more sustainable consumption are key elements in embar...

Being aware of the urgent need to act to preserve the planet's resources, identify concrete solutions to follow and know the actions to adopt for more sustainable consumption are key elements in embarking on a more responsible approach. But often, this is not enough to take action ... or overcome discouragement!

Why ? and how to ?

For this 6th episode of our On the Way podcast, the Doctor of Psychology and member of the World Council of Psychotherapy, Catherine Muller provides us with valuable insights to understand how the human brain works, especially in the face of change. She explains its subtleties and the reward mechanisms that push us to act!

Goodbye demotivation! No more excuses!
You will come out changed from this listening, ready to put in place the little reflexes that will allow you to finally change the way you consume! More sustainably of course!

Very good listening!

26:31

Pierre-Emmanuel Saint-Esprit - ZACK - The fight against household appliance waste

For this fifth episode, discover Pierre-Emmanuel Saint-Esprit, Co-Founder of ZACK. The company's mission is to fight against waste by giving electronic devices a second life. Created in 2016 by two f...

For this fifth episode, discover Pierre-Emmanuel Saint-Esprit, Co-Founder of ZACK. The company's mission is to fight against waste by giving electronic devices a second life.


Created in 2016 by two fierce circular economy activists, ZACK is now the French leader in the management of second-hand electronic products. ZACK is 800 tons of electronic products saved from the landfill since its creation and 30 direct and indirect jobs created in our territory.

The project was born during his studies at Berkeley, which he joined following his career at ESSEC. After a work-study program in a consulting firm, and with the desire to have a job that has meaning, he embarked on the entrepreneurial adventure in May 2016, having just graduated.

He explains to us that it is possible to consume differently thanks to the circular economy, which tends to use as little as possible of newly extracted resources, reducing the environmental footprint and the impact on natural resources. He insists on the urgent need for it to become the majority mode of consumption today.


Pierre-Emmanuel introduces us to how ZACK works, which of course supports individuals in the reuse of their electronic products, but also companies in their transition to the circular economy: Zack provides solutions to reduce their environmental footprint, by taking back their equipment. IT, or by offering a CSR report.

 

Individual or business, you want to get rid of your electronic products while ensuring them a second life? Visit the site https://www.zack.eco/ and give them the future they deserve!

28:45

Violaine Belle-Croix & Maud Zilnyk - WITE : The community of women who embrace the ecological transition

For this fourth episode, Violaine Belle-Croix, artistic director and editor-in-chief of Marie Claire Enfants, and Maud Zilnyk, entrepreneur, food consultant and journalist tell us about the WITE movem...

For this fourth episode, Violaine Belle-Croix, artistic director and editor-in-chief of Marie Claire Enfants, and Maud Zilnyk, entrepreneur, food consultant and journalist tell us about the WITE movement, Women 🙋In 🤘Transition 👉Ecological ♻️, that they have founded together.
The goal is to get everyone involved in the little eco-friendly actions of everyday life while relieving guilt. This collective advocates the sharing of good practices, good addresses, good recipes ... you learn how to do your laundry powder yourself or which responsible brand to buy if you don't have time to get your hands dirty, share the good tips to reduce your plastic consumption, or the things not to do when you want to do your depilatory wax.
Through this colorful episode, our two guests, explain us with humor and good humor, how everything was born and what pushes them every day to go further in their sustainable and responsible consumption 🌱.
Join the movement 💪 subscribe to the WITE Instagram page!
Very good listening 🤗
And if you too would like to participate in our On The Way podcasts on sustainable and responsible consumption, contact nicolas.meunier@bnpparibas.com!

16:45

Fabienne Morgaut - Maisons du Monde : Towards sustainable decoration and home furniture

For this second episode, we had the opportunity to meet Fabienne Morgaut, CSR Director of Maisons du Monde & President of the Maisons du Monde Foundation. Get inspired by her rich and atypical car...

For this second episode, we had the opportunity to meet Fabienne Morgaut, CSR Director of Maisons du Monde & President of the Maisons du Monde Foundation. Get inspired by her rich and atypical career path that has led her to develop the CSR strategy in the French furniture and home decor company.


Enjoy listening!

We had the chance for this 2nd episode to meet Fabienne Morgaut, CSR Director of Maisons du Monde, and president of the foundation. Get inspired by her rich and atypical career: her studies in communication, her passion for nature and great apes, her aspirations for travel led her to work initially in an association that takes care of the forest tropical.


It was when her daughter was born that she really became aware of ecological issues and wished to join Maison du monde, to develop the CSR approach within the furniture and decoration brand. Fabienne explains the steps taken by the distribution company to design products with a lower impact on the environment: product traceability, FSC-certified furniture, as well as the creation of an eco-designed sofa awarded by the Ministry. of Ecology and ADEME.


Creating a CSR strategy is a must, but it is essential to involve employees in order to embody this strategy right up to the point of sale, by adapting its offer to give consumers the desire to take action through their act of purchase.


Very good listening!

33:41

Damien Pellé - Galeries Lafayette : A "positive impact" label to inform customer choices

For this first episode, we welcome Damien Pellé, Engagement Director of the Galeries Lafayette group.  Damien tells us about his career and his path towards sustainable development: between his studie...

For this first episode, we welcome Damien Pellé, Engagement Director of the Galeries Lafayette group. 

Damien tells us about his career and his path towards sustainable development: between his studies in history and political science, a first internship at the Ministry of Ecology, a second experience at Orange in the CSR department where he realizes that it is possible to change things from within the company, then after a few years in consulting, he turned to the fashion sector, the first sector to have known globalization, by integrating the institution of Galeries Lafayette.


He observes changing consumer behavior and seeks a solution to help customers make more responsible consumption choices. This is how the Go for Good initiative was launched at Galeries Lafayette: selling consumer goods that respect the environment, made in France, and have a positive social impact.


Very good listening!

00:00  /  00:00
1 million hours 2 help

El programa #1MillionHours2Help permite a los empleados del Grupo BNP Paribas contribuir con su tiempo de trabajo a organizaciones que luchan por un mundo más sostenible e inclusivo.

Su objetivo es alcanzar colectivamente 1 millón de horas de voluntariado en todo el mundo para 2020, el equivalente a poco más de media jornada de trabajo solidario remunerado por empleado al año.

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