{"id":45960,"date":"2026-04-27T10:43:16","date_gmt":"2026-04-27T08:43:16","guid":{"rendered":"https:\/\/personal-finance.bnpparibas\/?p=45960"},"modified":"2026-04-27T10:43:17","modified_gmt":"2026-04-27T08:43:17","slug":"cetelem-foundation-2026","status":"publish","type":"post","link":"https:\/\/personal-finance.bnpparibas\/en\/cetelem-foundation-2026\/","title":{"rendered":"In 2026, the Cetelem Foundation turns a new page"},"content":{"rendered":"<div class=\"container\">\n<p><em><strong>After years focused on digital inclusion, the&nbsp;Cetelem Foundation&nbsp;is shifting its direction. Since December 2025, its mission has expanded to address broader vulnerabilities: isolation, mental and\/or physical health, and violence. In 2026, this repositioning toward social inclusion for vulnerable individuals takes full shape.<\/strong><\/em><\/p>\n<\/div>\n\n<div class=\"container\">\n<h2 class=\"wp-block-heading\">They explain it best<\/h2>\n<\/div>\n\n<div class=\"container\">\n<p>Two members of the&nbsp;<strong>Cetelem Foundation\u2019s<\/strong>&nbsp;Executive Committee took part in interviews, each paired with a representative from a supported association:&nbsp;<em><a href=\"https:\/\/www.entourage.social\/qui-sommes-nous\/nos-actions\" target=\"_blank\" rel=\"noreferrer noopener\">Entourage<\/a><\/em>&nbsp;and the&nbsp;<em><a href=\"https:\/\/www.croix-rouge.fr\" target=\"_blank\" rel=\"noreferrer noopener\">French Red C<\/a><a href=\"https:\/\/www.croix-rouge.fr\">ross<\/a><\/em>.<\/p>\n<\/div>\n\n<div class=\"container\">\n<p>Leurs \u00e9changes disent l\u2019essentiel&nbsp;: pourquoi ce changement d\u2019objet, ce que l\u2019accompagnement de la Fondation Cetelem change concr\u00e8tement sur le terrain et ce que \u00ab&nbsp;lien social&nbsp;\u00bb signifie quand on le vit au quotidien.<\/p>\n<\/div>\n\n<div class=\"container\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.youtube.com\/watch?v=RGZIjY7OcTM\n<\/div><\/figure>\n<\/div>\n\n<div class=\"container\">\n<h2 class=\"wp-block-heading\">What is the new mission of the Cetelem Foundation in 2026?<\/h2>\n<\/div>\n\n<div class=\"container\">\n<p>n December 2025, the&nbsp;Cetelem Foundation&nbsp;officially updated its statutory purpose. After years dedicated to digital inclusion, it is now embarking on a new chapter:&nbsp;<strong>social inclusion for vulnerable individuals<\/strong>.<\/p>\n<\/div>\n\n<div class=\"container\">\n<p>This shift is not arbitrary. It reflects a deep-seated conviction: acting where needs are most urgent. Today, France\u2019s social landscape reveals concerning realities:<\/p>\n<\/div>\n\n<div class=\"container\">\n<ul class=\"wp-block-list\"><div class=\"container\">\n<li><strong>15.4% of French people live below the poverty line<\/strong>&nbsp;(Source: INSEE)<\/li>\n<\/div>\n\n<div class=\"container\">\n<li><strong>12% of the population suffers from relational isolation<\/strong><\/li>\n<\/div>\n\n<div class=\"container\">\n<li><strong>560,000 people experience physical and\/or sexual violence each year<\/strong>&nbsp;(Source: French Ministry of the Interior)<\/li>\n<\/div>\n\n<div class=\"container\">\n<li><strong>13% of the population is affected by depressive episodes<\/strong>&nbsp;(Source: Sant\u00e9 publique France \u2013 DREES)<\/li>\n<\/div><\/ul>\n<\/div>\n\n<div class=\"container\">\n<p>In response, the&nbsp;Cetelem Foundation&nbsp;has defined three priority action areas:<\/p>\n<\/div>\n\n<div class=\"container\">\n<ol class=\"wp-block-list\"><div class=\"container\">\n<li><strong>Strengthening social connections<\/strong>&nbsp;to combat isolation and foster local solidarity.<\/li>\n<\/div>\n\n<div class=\"container\">\n<li><strong>Supporting mental and\/or physical health<\/strong>&nbsp;for individuals whose well-being impacts their life journey.<\/li>\n<\/div>\n\n<div class=\"container\">\n<li><strong>Fighting violence<\/strong>&nbsp;by backing associations that protect and assist victims.<\/li>\n<\/div><\/ol>\n<\/div>\n\n<div class=\"container\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n<div class=\"container\">\n<div class=\"wp-block-group has-background is-vertical is-layout-flex wp-container-core-group-is-layout-1 wp-block-group-is-layout-flex\" style=\"border-radius:28px;background-color:#ededed;padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60)\">\n<p>\ud83d\udccc<strong>ALSO READ<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/personal-finance.bnpparibas\/en\/the-cetelem-foundation-is-evolving-its-mission\/\" target=\"_blank\" rel=\"noreferrer noopener\">The Cetelem Foundation is evolving its mission<\/a><\/p>\n<\/div>\n<\/div>\n\n<div class=\"container\">\n<h2 class=\"wp-block-heading\">What are the ambitions of the Cetelem Foundation for 2026?<\/h2>\n<\/div>\n\n<div class=\"container\">\n<p>2026 is the year of action. Following its statutory update, the&nbsp;<strong>Cetelem Foundation<\/strong>&nbsp;has set clear objectives for its first full year under its new mandate.<\/p>\n<\/div>\n\n<div class=\"container\">\n<h3 class=\"wp-block-heading\">First focus: Intergenerational bonds<\/h3>\n<\/div>\n\n<div class=\"container\">\n<p>For 2026, the Foundation is prioritizing <strong>intergenerational connections<\/strong>. The goal is to rigorously select associations, address their real needs, and provide tailored, professional support.<\/p>\n<\/div>\n\n<div class=\"block quote-with-author\">\n    <div class=\"container\">\n\n        <blockquote class=\"quote-card\">\n            <div class=\"quote-card__media\">\n                <img decoding=\"async\"\n                    src=\"https:\/\/personal-finance.bnpparibas\/app\/themes\/personalfinance-v2\/dist\/images\/cnx-quotes.png\"\n                    alt=\"\"\n                    loading=\"lazy\"\n                    class=\"quote-card__image\">\n            <\/div>\n\n            <div class=\"quote-card__content\">\n                                    <div class=\"quote-card__text\">\n                        <p>Contributing to breaking the isolation of vulnerable individuals, helping them through difficulties, and restoring their ability to act.<\/p>\n                    <\/div>\n                                <div class=\"quote-card__author-info\">\n                                            <span class=\"quote-card__author\">Cetelem Foundation\u2019s Mission<\/span>                                                        <\/div>\n            <\/div>\n        <\/blockquote>\n    <\/div>\n<\/div>\n\n<div class=\"container\">\n<h3 class=\"wp-block-heading\">Support beyond funding<\/h3>\n<\/div>\n\n<div class=\"container\">\n<p>The&nbsp;<strong>Cetelem Foundation<\/strong>&nbsp;offers more than financial aid. Selected associations will benefit from comprehensive support, including: <\/p>\n<\/div>\n\n<div class=\"container\">\n<p>\ud83d\udc49&nbsp;<strong>Pro bono expertise<\/strong>&nbsp;(access to internal specialists in communication, marketing, legal, etc.) for some,<\/p>\n<\/div>\n\n<div class=\"container\">\n<p>\ud83d\udc49&nbsp;<strong>Networking<\/strong>&nbsp;with other foundations, associations, or strategic partners,<\/p>\n<\/div>\n\n<div class=\"container\">\n<p>\ud83d\udc49&nbsp;<strong>Active listening and regular follow-ups<\/strong>&nbsp;throughout the year.<\/p>\n<\/div>\n\n<div class=\"container\">\n<p>The&nbsp;<strong>Cetelem Foundation<\/strong>&nbsp;aims to remain a trusted partner.<\/p>\n<\/div>\n\n<div class=\"container\">\n<h2 class=\"wp-block-heading has-text-align-center\">Because&nbsp;every connection matters.<\/h2>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>After years focused on digital inclusion, the&nbsp;Cetelem Foundation&nbsp;is shifting its direction. Since December 2025, its mission has expanded to address broader vulnerabilities: isolation, mental and\/or physical health, and violence. In 2026, this repositioning toward social inclusion for vulnerable individuals takes full shape. They explain it best Two members of the&nbsp;Cetelem Foundation\u2019s&nbsp;Executive Committee took part in [&hellip;]<\/p>\n","protected":false},"author":1945,"featured_media":45965,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[176,338],"tags":[],"class_list":["post-45960","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-engagement-en","category-cetelem-foundation"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Cetelem Foundation 2026 new commitment to social inclusion<\/title>\n<meta name=\"description\" content=\"The Cetelem Foundation 2026 mission is all about social inclusion, through three key focus areas: fostering social connections, supporting mental health, and combating violence.\" \/>\n<meta name=\"robots\" content=\"index, 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