{"id":43138,"date":"2025-07-25T19:22:12","date_gmt":"2025-07-25T17:22:12","guid":{"rendered":"https:\/\/personal-finance.bnpparibas\/?p=43138"},"modified":"2025-07-25T20:28:30","modified_gmt":"2025-07-25T18:28:30","slug":"cetelem-and-solary-supporting-esports-investing-in-the-future","status":"publish","type":"post","link":"https:\/\/personal-finance.bnpparibas\/en\/cetelem-and-solary-supporting-esports-investing-in-the-future\/","title":{"rendered":"Cetelem and Solary: supporting eSports, investing in the future"},"content":{"rendered":"<div class=\"container\">\n<p class=\"wp-block-paragraph\">At BNP Paribas Personal Finance, we believe a strong partnership is about much more than simply placing a logo on a jersey. It\u2019s about <strong>long-term commitment<\/strong>, <strong>hands-on support<\/strong>, and a shared ambition <strong>to build something lasting together<\/strong>. <\/p>\n<\/div>\n\n<div class=\"container\">\n<p class=\"wp-block-paragraph\">With this vision in mind, and through our commercial brand Cetelem, <a href=\"https:\/\/personal-finance.bnpparibas\/en\/cetelem-and-solary-a-renewed-partnership-for-esport\/\">we\u2019ve been supporting Solary<\/a>\u2013a dynamic organization in the French eSports scene\u2013for the past three years.<\/p>\n<\/div>\n\n<div class=\"container\">\n<h2 class=\"wp-block-heading\">Giving the stage to the voices behind the partnership between Cetelem and Solary<\/h2>\n<\/div>\n\n<div class=\"container\">\n<p class=\"wp-block-paragraph\">On the Solary Days\u2013an annual event hosted by Solary to bring their community together for festive activities\u2013on July 24 and 25, 2025, we conducted a unique joint interview.<br>In this short-format video titled <strong>&#8220;Bunk or Debunk&#8221;<\/strong>, Karine and Baptiste, Managing Director of Solary, share their vision for the partnership, their common goals, and the key ingredients behind its success.<\/p>\n<\/div>\n\n<div class=\"container\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"iframe-wrapper\"><iframe title=\"Vid\u00e9o Youtube - Cetelem and Solary: supporting eSports, investing in the future\" src=\"https:\/\/www.youtube.com\/embed\/3drkJZS4mAI?feature=oembed\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n<\/div>\n\n<div class=\"container\">\n<h2 class=\"wp-block-heading\">Two worlds, one shared vision<\/h2>\n<\/div>\n\n<div class=\"container\">\n<p class=\"wp-block-paragraph\">Since 2017, <strong>Solary has established itself as <\/strong><a href=\"https:\/\/www.solary.fr\/\"><strong>a major force in the eSports world<\/strong><\/a>, particularly in games like League of Legends and Super Smash Bros. With a passionate fanbase an top-tier talent, the team continues to innovate and shine in a constantly evolving industry.<br>On its part, our brand <strong>Cetelem commits every day to adapt its offers to the profile and journey of each individual<\/strong>. Making it possible is our leitmotiv when we commit, even in sectors that may sometimes seem unexpected, such as eSports.  <\/p>\n<\/div>\n\n<div class=\"container\">\n<p class=\"wp-block-paragraph\">By supporting Solary, we\u2019ve chosen to back a dynamic French organization that reflects the spirit of its time \u2013 part of a fast-growing ecosystem that\u2019s reshaping how we consume and connect.<\/p>\n<\/div>\n\n<div class=\"container\">\n<p class=\"wp-block-paragraph\">In the end, it\u2019s two very different world coming together\u2013but with <strong>a shared drive to support ambition and nurture talent<\/strong>.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>At BNP Paribas Personal Finance, we believe a strong partnership is about much more than simply placing a logo on a jersey. It\u2019s about long-term commitment, hands-on support, and a shared ambition to build something lasting together. With this vision in mind, and through our commercial brand Cetelem, we\u2019ve been supporting Solary\u2013a dynamic organization in [&hellip;]<\/p>\n","protected":false},"author":1945,"featured_media":43145,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[176,180],"tags":[],"class_list":["post-43138","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-commitment","category-innovation-eng"],"acf":[],"_links":{"self":[{"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/posts\/43138","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/users\/1945"}],"replies":[{"embeddable":true,"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/comments?post=43138"}],"version-history":[{"count":3,"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/posts\/43138\/revisions"}],"predecessor-version":[{"id":43143,"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/posts\/43138\/revisions\/43143"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/media\/43145"}],"wp:attachment":[{"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/media?parent=43138"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/categories?post=43138"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/tags?post=43138"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}