{"id":40415,"date":"2024-07-10T10:03:43","date_gmt":"2024-07-10T08:03:43","guid":{"rendered":"https:\/\/personal-finance.bnpparibas\/cetelem-foundation\/about-us\/"},"modified":"2026-05-21T14:11:28","modified_gmt":"2026-05-21T12:11:28","slug":"about-cetelem-foundation","status":"publish","type":"page","link":"https:\/\/personal-finance.bnpparibas\/en\/cetelem-foundation\/about-cetelem-foundation\/","title":{"rendered":"About us"},"content":{"rendered":"
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About us<\/h1>\n\n\n
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The purpose of the Cetelem Foundation: social inclusion for people in difficulty<\/h2>\n\n\n\n

\u201cSo that tomorrow, a person in difficulty is recognized and included in a supportive community.\u201d<\/strong><\/em><\/em><\/p>\n\n\n\n

Our mission:<\/strong> Contribute to breaking the isolation of people in difficulty, help them with their struggles and restore their power to act.<\/p>\n\n\n\n

Our 3 priorities:<\/strong><\/p>\n\n\n\n

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  • Recognition and destigmatization:<\/strong> helping people in difficulty to break the cycle of isolation and regain a sense of legitimacy to reach out to others and seek help.<\/li>\n<\/ul>\n\n\n\n
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    • Welcome and consideration:<\/strong> facilitating access to places and devices dedicated to people in difficulty, while working towards diversity, and promoting exchanges, dialogues, and mutual aid.<\/li>\n<\/ul>\n\n\n\n
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      • Balance in relationships:<\/strong> helping to restore a sense of purpose to people in difficulty, and to make them aware of their strengths.<\/li>\n<\/ul>\n\n\n
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        \n \"\"\n\n <\/div>\n\n
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        A Foundation committed to its values of proximity, equity, reliability, and responsibility, because every connection matters!<\/blockquote>\n <\/div>\n

        \n <\/p>\n <\/div>\n <\/div>\n <\/div>\n<\/div><\/div>\n\n\n\n

        <\/div>\n\n\n\n
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        Our Governance<\/h2>\n\n\n\n
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        The Executive Committee<\/h3>\n\n\n\n

        The Cetelem Foundation has an executive committee composed of 9 directors including 5 representatives of the company and 4 external qualified personalities, appointed for a term of 3 years, renewable once. It meets at least once a year and defines the guidelines and validates the projects supported by the Cetelem Foundation.<\/p>\n\n\n\n

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        Representative members of BNP Paribas Personal Finance<\/h3>\n\n\n\n

        As of November 1, 2025, the members of the Cetelem Foundation Executive Committee are:<\/p>\n\n\n\n

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        \"\"<\/figure>\n\n\n\n
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        Miruna Senciuc<\/strong><\/p>\n\n\n\n

        Chairwoman of the Cetelem Foundation<\/p>\n<\/div>\n<\/div>\n\n\n\n

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        \"\"<\/figure>\n\n\n\n
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        Carole Destruhaut<\/strong><\/p>\n\n\n\n

        General Delegate of the Cetelem Foundation<\/p>\n<\/div>\n<\/div>\n\n\n\n

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        \"\"<\/figure>\n\n\n\n
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        Franck Vignard-Rosez<\/strong><\/p>\n\n\n\n

        Member of the executive committee of the Cetelem Foundation<\/p>\n<\/div>\n<\/div>\n\n\n\n

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        \"\"<\/figure>\n\n\n\n
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        Isabelle Wolff<\/strong><\/p>\n\n\n\n

        Member of the executive committee of the Cetelem Foundation<\/p>\n<\/div>\n<\/div>\n\n\n\n

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        \"\"<\/figure>\n\n\n\n
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        Perrine Tesse<\/strong><\/p>\n\n\n\n

        Member of the executive committee of the Cetelem Foundation<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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        External members<\/h3>\n\n\n\n
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        Patrick Bernard
        <\/strong>Founder and General Delegate of the association La R\u00e9publique des Hyper Voisins<\/p>\n\n\n\n

        Jan Buscher
        <\/strong>Deputy Chief Executive Officer of MEDNUM The cooperative of digital inclusion actors<\/p>\n\n\n\n

        Boris Callen<\/strong>
        General Delegate of the Monalisa association and President of the French Federation of Social Links<\/p>\n\n\n\n

        Charlotte Limousin<\/strong>
        Entrepreneur Founder THARGO<\/p>\n<\/div>\n<\/div>\n\n\n\n

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        Other members<\/h3>\n\n\n\n
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        C\u00e9dric Bienvenut<\/strong>
        Secretary General of the Cetelem Foundation<\/p>\n\n\n\n

        Aur\u00e9lie Mercier<\/strong>
        Representative of the Fondation de France<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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        The committee of volunteer collaborators<\/h3>\n\n\n\n

        This committee, made up of volunteers from the community of employees of BNP Paribas Personal Finance, reviews all eligible projects from the new associations and pre-selects those that are best aligned with the Foundation\u2019s challenges.
        The pre-selection of projects established by this committee is then presented to the Executive Committee, which is responsible for the final validation of the projects and the granting of grants.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n

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        The diversity of projects supported<\/h2>\n\n\n\n

        The Fondation team is committed to supporting general interest structures<\/strong>, including their projects:<\/p>\n\n\n\n

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        • concern beneficiaries with varied profiles<\/strong> (youth, homeless, seniors, people with disabilities, \u2026)<\/li>\n\n\n\n
        • are socially innovative<\/strong> (providing vulnerable women with access to psychological care on a secure digital platform, enabling adolescents to be authors through the collective creation of a digital book,…)<\/li>\n\n\n\n
        • are deployed across all territories of France<\/strong>, including the Overseas Departments and Regions (DROM).<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n
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          The associations supported in 2025<\/h2>\n\n\n\n
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          \"\"<\/figure>\n\n\n\n
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          \"\"<\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

          The purpose of the Cetelem Foundation: social inclusion for people in difficulty \u201cSo that tomorrow, a person in difficulty is recognized and included in a supportive community.\u201d Our mission: Contribute to breaking the isolation of people in difficulty, help them with their struggles and restore their power to act. Our 3 priorities: Our Governance The […]<\/p>\n","protected":false},"author":1945,"featured_media":40148,"parent":40397,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-40415","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/pages\/40415","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/users\/1945"}],"replies":[{"embeddable":true,"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/comments?post=40415"}],"version-history":[{"count":4,"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/pages\/40415\/revisions"}],"predecessor-version":[{"id":46205,"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/pages\/40415\/revisions\/46205"}],"up":[{"embeddable":true,"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/pages\/40397"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/media\/40148"}],"wp:attachment":[{"href":"https:\/\/personal-finance.bnpparibas\/en\/wp-json\/wp\/v2\/media?parent=40415"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}